From July 2014

Unlocking the Sales Riddle

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How your sales staff relates to customers is vital to your store’s success. Engagement starts the moment a customer walks through the door and it influences the rest of the shopping experience. Arming sales staff with key information regarding customers can augment the shopping experience and increase sales. Salesforce.com is a global web-based software and cloud computing...

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Optimizing the In-Store Experience

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Even with online shopping continuing to grow, a survey conducted recently by Accenture showed that 21% more shoppers plan on increasing their in-store purchases this year. That’s up almost 10% from last year’s survey. When asked what was the biggest improvement needed, 40% of the respondents said improving the in-store shopping experience was the most important. This is not...

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Retail Store Openings & Closings June 2014

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The June store openings and closings numbers from Chain Store Guide shows a quicker pace of store closings, with a total of 163 and a slowing of openings at 98. Industry-wide that is a 67 net loss. Viewing results from a geographic perspective, the South region had the most store openings and the Midwest had the most store closings. The Rocky Mountain region...

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Remodeling – a Path to Stronger Sales?

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In leaner times, stores may not have had the capital to invest in major renovations, but supermarket consultant David J. Livingston of DJL Consultants, says, “A remodel usually brings in a 5 percent to 10 percent increase in sales.” Remodeling takes on many different forms and expense. In the last couple of years, Publix has renovated 124 of its stores and...

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Is Crowdsourcing a Viable Option for Retailers?

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Crowdsourcing has been a very hot concept for the last few years. If you’re not familiar with it, think about what you see online in social networks every day… a friend asks for restaurant recommendations in a city he’s traveling to; a manager asks if you know anyone suitable for a new position opening up...

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